"Dr. Jones, what you look at?"
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Printed Fun Pop-Tarts is a series of flavored toaster pastries by Kellogg's.
In 2008, Kellogg's released a limited edition Indiana Jones flavor – frosted brown sugar cinnamon – to coincide with the release of Indiana Jones and the Kingdom of the Crystal Skull. The Pop-Tarts each held imagery and trivia questions from across the first four films.